LinkedIn is a social network founded in May 2003. Despite the specific characteristic of being more business-oriented, once it is a social network, it is necessary to keep in mind that on LinkedIn, as well as on Facebook, interacting with other users is essential.

It is not just a matter of having many connections, as the “friendships” of this network are called, but of producing engagement from these and other connections. Examples of this are posts that can be made on the profile to encourage interaction with users (through sharing, likes, and comments) and also do the same with other people’s publications, as long as, of course, you have a real interest in the subject matter.

How does LinkedIn work?

The first step in getting started with LinkedIn is a lot like creating a CV. You register, create your account and start filling in your professional data, which are basically what you would put in your CV: professional qualifications, education, current and past positions, skills, publications, etc. When you go through the process, you will begin to see the first signs of the enormous potential that LinkedIn hides because as you fill in your information, LinkedIn begins to explore your relationships and discover things that are likely to surprise you.

How to Login Linkedin?

Website to login LinkedIn:


  • When accessing the website, LinkedIn will ask us to identify ourselves, for this, we must enter our access data (we obtained these data when registering for the service)
  • The access data is our email address (this can be replaced by the phone number associated with our account, we must also put our respective password.
  • If everything has gone well, you will be able to access your account, if you have problems accessing or forgot your password, click on the option that says « Have you forgotten your password?

Now, you will be able to log into your account to update your profile, connect with network contacts, send messages to those contacts, search for work, find information on how to hire companies and join professionals and professionals. Related groups.

LinkedIn is a live online CV

The idea of ​​being able to expose your CV on the web and being able to send your reference to practically anyone is perhaps the functionality most associated with LinkedIn, although that does not mean that it is the most important as we will see below.

Having your site professional website is an important first step in creating and promoting your brand online … The traditional CV is in decline against the commitment to this type of new media and more companies consider a defect the not having a profile on LinkedIn.

Linkedin Jobs ( A Better Alternative )

LinkedIn is a great tool to find a job. Linkedin jobs were never been as affordable and realistic as now, especially doing it online allows you not to have to leave your current job, you can consider your project as a “side project” (personal project in free time) and the investment is almost zero (a hosting for your website and little else). And that alternative is to become a “solopreneur” (solo entrepreneur) online, especially if you belong to the most disadvantaged groups in the labor market: the youngest and the oldest.

Search For New Customers

This is one of the primary objectives of Linkedin since there is constantly a decrease in consumption by customers. Linked In has 150 million users, which makes it possible to generate a very wide network of contacts and directly promote small and medium-sized businesses, attracting new customers.

Like any social network, LinkedIn brings together hundreds of people and companies. The idea is to regularly generate messages to the contacts that our account has so that they are informed of the company’s news. In this way, we generate interest and curiosity for the information we are providing, which must always be up-to-date and well-written.

Linked in Premium

Is it worth paying for a LinkedIn Premium account? If you are already a user of this professional platform, surely you have already been impacted by the free month of LinkedIn Premium and have asked yourself this question. LinkedIn has a business model known as Freemium, as it allows you to use a basic part of its platform for free, but if you want more advanced users or new features, you have to pay a subscription.

The trend of LinkedIn, increasingly, is to reduce the functionality of the free account in favor of the LinkedIn Premium accounts. After all, LinkedIn is a business, as are other social networks, so it is very important to know the pros and cons of going through the box.

Linked In Final Verdict

Hundreds of companies use LinkedIn Talent Solutions, a tool that helps to hire managers and recruiters use LinkedIn to find job candidates. Other companies use them independently to find and recruit potential employees. Because employers use it for recruitment, it is important that job applicants have a presence on LinkedIn and actively use the site. As the saying goes, you want to fish where the fish are.